Number Types
| Type | Description | Use Case |
|---|---|---|
| 10DLC | Standard 10-digit long code, registered for A2P messaging | Low-to-medium volume |
| Short code | 5-6 digit number (standard rate or FTEU) | High-volume marketing |
| Toll-free (TFN) | 1-800 style numbers | Customer service, moderate volume |
Providers
Trackly supports four SMS providers:| Provider | Tier | Description |
|---|---|---|
| Infobip | Essential | Primary provider for most use cases |
| CM | Express | Fast provisioning, dual-provider support |
| Twilio | Standard | Legacy support |
| Lime | Standard | Additional provider option |
BYOC (Bring Your Own Carrier)
If you already have SMS provider credentials, you can use them directly with Trackly:- Configure your provider’s webhook forwarding to point to Trackly
- Complete the 3-step webhook verification (credentials test → send test → webhook reply)
- Your BYOC list is ready to send
Provisioning Process
Number provisioning requires a Paid plan ($19.99/month). Free plan users can bring their own numbers from any supported provider. Upgrade in Settings > Account Settings.
Step 1: Request a Number
- Go to Number Requests
- Click Request Number
- Fill in details:
- Business name
- Use case description
- Expected volume
- Sample messages
Step 2: Carrier Review
Carriers review your request for:- Business legitimacy
- Compliance with guidelines
- Content appropriateness
- Volume reasonability
Step 3: Approval
Once approved:- Number is assigned
- Provider account configured
- Ready to add to Trackly
Step 4: Add to Trackly
- Go to Lists
- Click New List
- Enter:
- Phone number
- Provider credentials
- Brand name
Provider Configuration
Infobip
| Field | Value |
|---|---|
| API Key | Your Infobip API key |
| Base URL | Infobip API endpoint |
| Sender ID | Approved number |
Twilio
| Field | Value |
|---|---|
| Account SID | Twilio account SID |
| Auth Token | Twilio auth token |
| Phone Number | Twilio number |
CM
| Field | Value |
|---|---|
| Product Token | CM product token |
| Sender | Approved sender ID |
Number Status
| Status | Meaning |
|---|---|
| Active | Ready to send |
| Inactive | Temporarily disabled |
| Pending | Awaiting approval |
| Suspended | Blocked by carrier |
Multiple Numbers
You can have multiple sending lists/numbers for:- Different brands
- Different use cases
- Geographic targeting
- Load distribution
Number Health
Delivery Rate
Monitor delivery success:- 95%+ is healthy
- Below 90% investigate issues
- Below 80% may indicate problems
Carrier Feedback
Watch for:- Spam complaints
- High opt-out rates
- Carrier warnings
Troubleshooting
Number not sending
Number not sending
Check:
- Is the list status active?
- Are provider credentials valid?
- Is there sufficient balance?
High failure rate from number
High failure rate from number
Possible causes:
- Carrier throttling
- Spam flag
- Invalid configuration
Number suspended
Number suspended
Create an Urgent priority support ticket immediately from your dashboard (Support > New Ticket). Common causes:
- Content violations
- Spam complaints
- Regulatory issues
Best Practices
Use descriptive list names
Use descriptive list names
“Marketing - Brand A” not “List 1”
Separate by use case
Separate by use case
Transactional and marketing on different numbers
Monitor health regularly
Monitor health regularly
Check delivery rates weekly
Have backup numbers
Have backup numbers
Don’t rely on a single number for critical sends
Next Steps
Compliance
Stay compliant
Sending Lists
Manage contacts