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Phone numbers are the foundation of SMS sending. This guide covers provisioning, configuration, and management.

Number Types

TypeDescriptionUse Case
Long codeStandard 10-digit numberLow-volume, conversational
Short code5-6 digit numberHigh-volume, marketing
Toll-free1-800 numbersCustomer service, support

Provisioning Process

Step 1: Request a Number

  1. Go to Number Requests
  2. Click Request Number
  3. Fill in details:
    • Business name
    • Use case description
    • Expected volume
    • Sample messages

Step 2: Carrier Review

Carriers review your request for:
  • Business legitimacy
  • Compliance with guidelines
  • Content appropriateness
  • Volume reasonability
Timeline: 1-5 business days

Step 3: Approval

Once approved:
  • Number is assigned
  • Provider account configured
  • Ready to add to Trackly

Step 4: Add to Trackly

  1. Go to Lists
  2. Click New List
  3. Enter:
    • Phone number
    • Provider credentials
    • Brand name

Provider Configuration

Infobip

FieldValue
API KeyYour Infobip API key
Base URLInfobip API endpoint
Sender IDApproved number

Twilio

FieldValue
Account SIDTwilio account SID
Auth TokenTwilio auth token
Phone NumberTwilio number

CM

FieldValue
Product TokenCM product token
SenderApproved sender ID

Number Status

StatusMeaning
ActiveReady to send
InactiveTemporarily disabled
PendingAwaiting approval
SuspendedBlocked by carrier

Multiple Numbers

You can have multiple sending lists/numbers for:
  • Different brands
  • Different use cases
  • Geographic targeting
  • Load distribution
Each list operates independently with its own contacts.

Number Health

Delivery Rate

Monitor delivery success:
  • 95%+ is healthy
  • Below 90% investigate issues
  • Below 80% may indicate problems

Carrier Feedback

Watch for:
  • Spam complaints
  • High opt-out rates
  • Carrier warnings
Discord alerts notify you of issues.

Troubleshooting

Check:
  • Is the list status active?
  • Are provider credentials valid?
  • Is there sufficient balance?
Possible causes:
  • Carrier throttling
  • Spam flag
  • Invalid configuration
Contact support immediately. Common causes:
  • Content violations
  • Spam complaints
  • Regulatory issues

Best Practices

“Marketing - Brand A” not “List 1”
Transactional and marketing on different numbers
Check delivery rates weekly
Don’t rely on a single number for critical sends

Next Steps